Executive Session

Beyond Tame Solutions for a Wicked Problem: Evolving the Diversity Business Case

Evolving diversity trends: What are the implications for your business

Engaging Gen X and Y

The core demographic of social networking sites (i.e. Facebook and MySpace) is 16-34 year olds, and they are not just gossiping. There are business groups, industry groups, professional groups and interest-based groups getting 90+ million viewers every month.

Targeting the African American multicultural population, BlackPlanet.com was named the fourth most visited social networking website in 2007.

Blurred boundaries for Gen X and Gen Y

California AAA fired 27 employees for posting messages to MySpace that were offensive on the basis of weight and sexual orientation.

Collectors Universe fired an employee for posting a photo of the CEO on his MySpace profile. The company called it identity theft.

Challenging corporate responsibility

64 percent of people would be willing to pay a higher price - a premium of 11 percent, on average - for products and services that produce lower greenhouse gas emissions.

Retaining the wave of new workers

By 2015:

Managing workforce hostility due to job loss

At least 3.3 million white-collar jobs and $136 billion in wages will shift from the United States to low-cost countries by 2015.

Navigating work/life integration

Worker stress costs businesses between $50 billion and $300 billion annually in lost job productivity due to over 52 million working parents' concern about their kids' after school time.

Serving diverse markets and customers

Shrinking the high school dropout rates

The national high school dropout rate in 2004-2005 was 4.7 percent. Among the four largest racial/ethnic groups, Hispanic students were the most likely to drop out in 2004 (8.9 percent), followed by Black students (5.7 percent), White students (3.7 percent), and Asian/Pacific Islander students (1.2 percent).

Discuss

Discuss these and other issues on the executive session blog.