Dr. Price M. Cobbs is an internationally recognized psychiatrist and management consultant. His clients range from global corporations to inner city businesses and include government and community agencies. Pacific Management Systems, the company he founded in San Francisco, California, consults with organizations on leadership, executive development and diversity strategies.
Pacific Management Systems advocates and facilitates black executives to the highest levels of Fortune 500 American corporations. Its clients have included: The Executive Leadership Council, Wells Fargo, F.D.I.C., Bank of America, PepsiCo, Proctor & Gamble, Bank of Boston, Dupont Corporation, Fannie Mae, Apple Computer and Sears, Roebuck and Co.
One of the nation's foremost authorities specializing in African-American issues, Dr. Cobbs was the first to challenge the status quo of psychiatry by bringing ethnicity forward as a major factor in the treatment of mental health. His term "Ethnotherapy" is now a widely used model for understanding the psychology of racial, gender and other differences.
Dr. Cobbs radicalized the way America viewed the effects of its endemic racism in his classic best-seller, Black Rage, written with Dr. William H. Grier and published at the height of the Black Power movement in the 1960s.Having himself lived through the turbulent, dramatic evolution of the black experience over the last eight decades, Dr. Cobbs has witnessed firsthand the struggle for African-American empowerment and the ongoing fight for a fair share of the American dream.
In his thoughtful and eloquently-told memoir, My American Life: From Rage to Entitlement(Atria Books/Simon & Schuster, 2005), Dr. Cobbs uses the events of his own extraordinary life and career to reexamine where American blacks have been, how far they have come, and where they still need to go. My American Life is the story of an archetypal experience, typical and symbolic of pro-active black Americans over the past 70 years written by a man who has either been present at or witness to some of the most important events in the history of 20th century civil rights.
When Dr. Cobbs speaks of entitlement, he does not mean it in the sense of financial recompense or special treatment, free of the constraints of personal responsibility."What I'm talking about is social, political, and cultural entitlement," he writes, "entitlement that is the fundamental right of everyone blacks, whites, Asians, Hispanics, Native Americans, the lot of us.For black people that means moving beyond a sense of impotence, victimhood, and rumors of inferiority.It means embracing the legitimacy of one's needs and the right to lay claim to them.At its core, this entitlement is the essential vision of the American dream."
Dr. Cobbs is also the co-author of, Cracking the Corporate Code: The Revealing Success Stories of 32 African-American Executives (AMACOM, 2003). Delving deeply into the lives and careers of 32 notable professionals, the authors profile individuals who have risen through the ranks of America's most noteworthy businesses, to the highest echelons of corporate power and influence.
Dr. Cobbs is a highly sought-after lecturer on issues of diversity and corporate management and is an internationally recognized expert of executive leadership and management development.
